The beauty product industry continues to grow. Not all brands put the same emphasis on products having quality ingredients. A rising brand such as L’ANZA is proud to be an exception to the rule.
L’ANZA understands its edge in the market. The company propels customer loyalty by delivering products with high-performance results and being part of helping build a green, sustainable future.
In addition to the many well-regarded outside initiatives the brand passionately supports, it has also committed to three main factors in delivering superior products that respect its values. These include using Cruelty-Free Production Methods, Selecting Wild-Crafted & Organic Ingredients, and Developing & Producing Its Products in the USA.
Let’s look at all three of these critical L’ANZA green policies.
- Cruelty-Free. L’ANZA believes in the humane, ethical production of beauty products. No animals are harmed in making their products, which is an area where the beauty industry has often stumbled. L’ANZA has never, and never will, tested its products on animals. Thankfully, conscious consumers and animal lovers can shop the brand with a piece of mind.
- Wild-Crafted & Organic Botanical Ingredients. The company prides itself in carefully selecting ingredients from sustainable sources worldwide. Ingredients are carefully chosen from rainforests and jungles around the world. L’ANZA works with experts to ensure they are sourcing green methods and staying conscious of generations for years to come.
- Developed in the USA. While ingredients may come from around the world, ensuring products are developed and manufactured in the USA is a significant part of L’ANZA’s mission to provide the best possible quality. This is also a key element in ensuring the manufacturing follows accepted green methods and processes. It is challenging for competitor brands to guarantee this reliability since some manufacture outside the USA.
L’ANZA uses a unique nanoscience technology that creates products using minimal ingredients, making its policies easier to achieve. This works to make the products more effective and help the company remain green and sustainable.
As new products are continually added to the brand’s roster, customers can be sure these commitments remain. The owner and team embrace the company’s foundation, always trying to be a beauty industry success and make the world a much better place to live.
When L’ANZA says “Believe, Inspire, Grow,” they genuinely believe it. For more, visit https://www.instagram.com/lanzahaircare/